Welcome to Lightspeed Design Blog
Mr Min – More Can. More Clean Campaign
We were recently commissioned to illustrate a series of 3 posters for a new Mr Min campaign. The idea behind the campaign was to promote the 45% bigger product with a cutaway illustration of the can showing different high rooms with plenty of Wood and Glass to clean. The pay off line being – More Can. More Clean.
All the cans and inside elements were built in 3D software, rendered, then final tweaks and grading was done in Photoshop.
Loerie Award 2015